We started our agency in 2022. Our founders, Sajjad Ali and Imran Nagi, with over 10 years of experience, started this journey with a simple idea that small and growing brands deserve real results, not empty promises. Their sole focus is to secure online success for their clients’s businesses. That’s why we focus on doing what works — not what just sounds good. From boosting your social media to building strong websites and improving your Google presence, we keep things honest, clear, and focused on your goals. We don’t believe in shortcuts or copy-paste strategies. Instead, we take the time to understand your business, your audience, and what makes you different. Then we suggest creative solutions that actually work and keep working. We’re not here to impress with big words. We’re here to get things done. Let’s build something that makes people stop, look, and remember.
Insight Crafts Marketing was founded with a passion for helping brands grow. Our journey is rooted in creativity, data-driven strategies, and a commitment to delivering results that make a difference.
Our mission is simple. We help businesses grow online by creating marketing strategies that connect, convert, and create lasting impact. We believe in honest work that brings in real results. We work closely with small businesses, startups, and service providers across the world, building trust, solving problems, and making marketing feel less like a headache and more like a win.
To be the team businesses turn to when they’re tired of “maybe someday” and are ready for “let’s grow now.” We aim to become a trusted name in digital marketing by staying creative, transparent, and performance-driven with every click, post, and campaign.
Meet the passionate professionals behind Insight Crafts Marketing. Our diverse team of experts brings a wealth of experience in digital strategy, design, and marketing to deliver results that drive success.
With 3 years of experience, Saleha helps businesses grow through a mix of smart SEO execution and audience-driven content strategies. She specialises in optimising websites and social channels so brands not only rank but also connect with the right people.
Saleha keeps strategy simple, data-backed, and user-first. Instead of relying on cookie-cutter checklists, she studies how people search, how Google interprets content, and how audiences engage. This ensures every campaign resonates with both algorithms and humans—delivering growth that’s measurable, not just promises.
Sajjad Ali brings over 10 years of hands-on experience in SEO, content writing, and digital marketing strategy. As the Co-Founder and Project Coordinator at Insight Crafts Marketing, he leads the SEO department, managing end-to-end optimization efforts, coordinating tasks, and ensuring successful project delivery for clients across various industries.
Starting as a content writer, Sajjad built a strong foundation in keyword research, on-page SEO, and ranking strategies. His deep understanding of Google’s algorithms and focus on long-term growth have helped several small and mid-sized businesses increase their online presence and organic traffic.
At Insight Crafts, he plays a vital role in bridging strategy and execution—overseeing campaigns, aligning team efforts, and ensuring results that matter for both local and international clients.
Erum , brings over three years of hands-on experience in digital marketing and remote client management. With a strong foundation in corporate communications and social media strategy, she transitioned into lead generation and outreach, specializing in helping marketing agencies and their clients connect with high-quality leads through personalized LinkedIn campaigns.
Her journey into digital marketing began after a career break during motherhood. Starting from scratch, she self-taught essential tools and techniques—balancing learning with parenting. Her resilience, corporate discipline, and deep empathy allow her to create outreach strategies that are both structured and human-centered.
At our agency, Erum leads strategic LinkedIn outreach efforts, crafting targeted messaging, identifying prospects, and nurturing potential leads—ensuring our pipeline stays warm and relevant.
Salma is a results-driven social media strategist with hands-on experience across fashion, food, tech repair, and martial arts brands. A self-taught expert in digital marketing, she manages content, drives traffic, and builds engaged communities across Instagram, Facebook, TikTok, and more. Known for her research-backed strategies and creative execution, Salma crafts scroll-stopping content with one goal in mind, “Growth that matters”.
Salma is a results-driven social media manager with experience handling digital presence for multiple brands. She specializes in creating engaging content, managing multi-platform campaigns, and generating leads through targeted strategies.
With a self-taught background and a passion for digital growth, Salma blends creativity with data to build brand visibility and online engagement. From writing compelling ad copies to planning content calendars, she ensures every post has a purpose and an impact.
Okasha brings over 5+ years of hands-on experience in SEO, copywriting, and content marketing, helping businesses grow organically across the US, UK, and global markets.
From optimizing high-traffic affiliate blogs to building full-funnel SEO strategies for service-based businesses, she’s known for translating technical strategies into real revenue.
Her work has directly contributed to over $25K in client sales and helped local brands shift from ad-dependent growth to sustainable organic visibility.
As a co-founder and team lead at Insightcraft, she oversees SEO execution, blog strategy, and LinkedIn positioning for both the agency and its clients. Side by side, she is helping in social media campaigns. Her leadership ensures every campaign is rooted in clarity, structure, and consistent delivery.
Okasha blends data with empathy, analyzing search behavior while understanding the human side of content. She believes marketing should not just rank, it should resonate.
At Insightcraft, she mentors team members, leads strategic planning, and ensures every client receives value beyond vanity metrics.
I’m Ermus, an SEO specialist and content writer with 2 years of hands-on experience helping websites grow through smart search strategies and content that’s built to connect.
I focus on local SEO, on-page and off-page optimization, guest post outreach, and semantic content writing, all aligned with Google’s latest updates and helpful content guidelines. My goal is simple: create content and site structures that are easy to understand for both users and search engines.
I’ve also been applying Koray Tuğberk GÜBÜR’s holistic SEO methods, using topical maps, semantic entities, and query-based content planning to build authority and relevance across entire topics not just individual keywords.
I’ve worked on campaigns focused on AI Overviews and LLM-based search, and consistently improving my strategies as search evolves.
I keep things simple, strategic, and user-first. I don’t copy-paste checklists. I look at your niche, analyze how people search, and write content that fits. I also study how Google and AI interpret content and write with that in mind.
You won’t get generic fluff or over-promising. You’ll get clear SEO execution with real effort behind it.
Project Lead
Social Media Marketer
Social Media Marketing Head
SEO EXPERT
At Insight Crafts Marketing, we combine creativity, strategy, and technology to help Birmingham-based businesses grow online. Whether you're a small business or a growing brand, we offer tailored marketing solutions that deliver real results. Our team brings deep local market knowledge and digital expertise to every project — ensuring your brand stands out, connects with the right audience, and drives measurable growth.
As a leading Marketing Agency Birmingham, we have an in-depth understanding of the local market, allowing us to craft strategies that work specifically for businesses in this region.
We understand that every business has unique objectives. Our team creates personalized marketing plans that align with your specific goals and target audience.
Our data-driven approach ensures measurable outcomes, from increased website traffic to higher conversion rates.
By Leading the marketing agencies Birmingham, we offer diversified services and a broad range of insights catering to an international clientele.
See how we helped businesses grow stronger, get noticed, and take over their niche with proven strategies that work.
The most effective digital marketing services in the UK include SEO, Google Ads (PPC), local SEO, email marketing, and conversion-focused website design. We combine these channels to bring you measurable growth, not just traffic, but leads and revenue.
Most UK businesses begin seeing results from SEO within 3–6 months, depending on the competition and keyword difficulty. Our SEO strategies focus on both short-term wins and long-term growth using semantic optimization and AI-ready content.
Costs typically range from £500 to £3,000+ per month, depending on the scope. At Insight Crafts, we offer transparent pricing, no hidden charges, and custom growth plans tailored to your goals and budget.
We measure what matters: leads, conversions, return on ad spend (ROAS), and organic traffic growth. Every client gets monthly reports and dashboards showing clear progress — no fluff, no vanity metrics.
Absolutely. SEO builds long-term trust and visibility, while PPC delivers instant traffic and conversions. When combined, they maximize reach, lower cost per lead, and cover both short- and long-term marketing goals.
A UK based agency understands local search behaviour, regional buyer psychology, and compliance standards like GDPR. We speak your language, literally and strategically, and offer real-time communication and support.
Not always. But if your current website is slow, not mobile-friendly, or fails to convert, we’ll recommend improvements. Our team can rebuild or optimize your site to match your marketing funnel and boost conversions.
We go beyond traffic. Our strategies are built for results, not guesswork. We specialize in AI + SEO integration, local + national targeting, and no-contract monthly campaigns. Stay with us only if we deliver real value.
Yes. With the right mix of organic SEO, content marketing, and low-budget PPC, we help businesses attract leads without burning through ad spend. It’s about smart targeting, not big budgets.
Start with a free growth plan or strategy call. We’ll audit your current performance, uncover growth gaps, and show you exactly where to focus to grow online — no pressure, just clarity.
Grab your free growth breakdown — build for your business